The 62nd Annual Convention of Travel Agents Association of India (TAAI) successfully concluded at the Westin Resort, Nusa Dua Bali in Indonesia. The convention proved the popular destination of Bali still has many unique attractions for the Indian travellers.In this year’s convention, eminent international speakers from over seven different nationalities interacted with the delegates during the business sessions. The speakers were from diverse backgrounds – niche travel companies, futurists, outbound and inbound champions, hospitality, technology, airlines, and motivational speakers on creativity, innovation, brand management, media, and many more. Over 500 delegates registered for this year’s convention. There was an excellent participation of the Indonesia’s industry players too.The focus of the convention’s business sessions were on the following key areas that support successful strategising of travel & tourism business:– The Challenge to remain Relevant– The strength of being Unique – What’s your Niche?– Embracing Technology – Bridging the growing gap– New Distribution Capability – It’s impact!– Breaking Tunneled Visions– It’s all about ValueSpeaking to Travel News Digest, Sunil Kumar R, President, TAAI said, “Considering the great cultural connection India and Indonesia share, we planned to use this TAAI convention to promote common cultural heritage through new destinations and tourism products. While doing this convention in Bali, we did not actually have any bid, but we were amazed to get the kind of corporate industry support. We are able to do this successful convention with the participation of over 500 delegates and media due to the tremendous help we received from our supporting partners in Indonesia as well as in India.”The Secretary General of TAAI, Harmandeep Singh Anand said, “Over the years, the way our business is being done has changed. We want to tell our members to do business in a way that is relevant to the current day and age. Travel agents are not just ticketing agents; they have evolved as tour operators and offer much more services. The way the business is done needs to be changed as per industry demand.”The Indian Embassy hosted a Namaste India Dinner to connect TAAI delegates with the local Indonesian travel industry. Incredible India’s latest campaign in Indonesia Sahabat India, Festival of India in Indonesia 2015 was promoted in the evening too.There were arrangements for pre and post event familiarisation tours for the agents in and around Indonesia and Singapore as well.